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Kwantlen Polytechnic University's Graphic Design for Marketing program would like to formally (because everything we do is formal) invite you to behold the right noble Mr. Terry O'Reilly, of Canadian Advertising and radio fame, speak on
The Power of Storytelling.


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*Limited seats available*

Join Terry O'Reilly as he talks about the best brand stories in the world, how they are created, how they are nurtured, how brand stories have launched new products, how they maintain mature brands, and how your customers situate themselves right in the middle of a great brand story if it's created with them in mind.

Doors open at 7 PM, and Terry will begin speaking at 7:30 PM. Following a brief intermission, Terry O'Reilly will field questions from our distinguished mediator, Jerry Wasserman and the audience. We are so excited to have Mr. O'Reilly in our midst that we have decided to shape up our etiquette game. Stay tuned as we include you in our transformation...



About Terry O'Reilly

After a successful career as an award-winning copywriter for Campbell-Ewald, Doyle Dane Bernbach and Chiat/Day, Terry co-founded Pirate Radio & Television in 1990. A creative audio production company, Pirate has a staff of 50, with 8 recording studios in Toronto and New York City.

Terry has won a few hundred national and international awards for writing and directing. He hosts sold-out creative radio seminars, was named Canadian judge for the inaugural year of Radio at the Cannes Advertising Festival in France, and was named Radio Chairman for both the International Clio Awards in Miami, and the London International Advertising Awards. When he's not creating advertising, he's talking about it as the host of the award-winning CBC Radio One/Sirius Satellite radio show, "Under The Influence" which was the follow-up to the hit series, "The Age of Persuasion."

The New York Radio Festivals awarded it the Grand Prize as Best Radio program, and iTunes chose it as "Best New Podcast of 2011."

Terry was given the Les Usherwood Lifetime Achievement Award by the Advertising & Design Club of Canada, and the Fritz Speiss Lifetime Achievement Award by the Television Advertising Bureau.

He has co-written a best-selling book called "The Age of Persuasion: How Marketing Ate Our Culture," published in Canada by Knopf, and in the U.S. by Counterpoint Press in Berkeley. It will be released in China later this year.

He has a wonderful wife and three lovely daughters, who like some of his work.


About GDMA

Graphic Design for Marketing (GDMA) is a four-year degree program that provides students with a balanced and unique education in graphic design, marketing, business, technology and liberal education. Our dynamic and relevant curriculum is sought after by industry with graduates prepared to engage in the expanding boundaries of graphic design.